ICE London 2024, the world’s leading gaming event, will take place from 6 to 8 February 2024 at ExCeL London, bringing together over 40,000 gaming professionals and enthusiasts from more than 150 countries. The three-day show will feature the latest innovations, trends, and opportunities in the gaming industry, covering sectors such as betting, bingo, casino, lottery, mobile, online, payments, social, esports, and sports betting¹².

ICE London 2024 will also offer a rich programme of educational and networking events, such as the Esports Arena, where visitors can experience the thrill of competitive gaming and learn from the experts; the Ampersand Assembly, where members of the ICE community can exchange ideas and insights; the Consumer Protection Zone, where the best practices and initiatives for responsible gaming will be showcased; and the Growth Market Zone, where the emerging and high-potential gaming markets will be highlighted¹³.

According to Kate Chambers, Managing Director of Clarion Gaming, the organiser of ICE London, the event is more than just an exhibition. “ICE London is a celebration of gaming, a platform for innovation, and a catalyst for growth. It is where the gaming industry comes together to do business, to learn, and to network. We are delighted to welcome back our exhibitors and visitors to ICE London 2024, and we look forward to delivering another world-class event that showcases the best of gaming.”⁴

ICE London 2024 is expected to attract a record number of exhibitors and visitors, as the gaming industry recovers from the impact of the COVID-19 pandemic and embraces the new opportunities and challenges ahead. Some of the leading exhibitors at ICE London 2024 include Novomatic, Openbet, Pavillion Payments, Aircash, Allbet, Amazon Web Services, Crucial Compliance Ireland Limited, DATA.BET, eeze, Euro Games Technology, Everi, Evolution, Fast Track, FBM Gaming, Games Global, Innovative Technology, Jeton, KingMaker, Light & Wonder, Merkur – Gauselmann Group, Pragmatic Play, SA Gaming, SlotsMaker, Soft2bet, Softgamings, and Spayz.io¹⁵.

For more information and registration, please visit the official website of ICE London 2024¹